2024-2025 Undergraduate Catalog

Sports Communication & Media Major

CIP Code

09.0906

The Sports Communication & Media (SCM) major is specifically designed from a humanities tradition to blend together the theory and practice of studying sports media, and to capitalize on Sacred Heart University’s ideal geographic location in the heart of the US sports media industry. Students will receive intensive training in the art and craft of digital storytelling across multiple media platforms from traditional television to contemporary digital media as they move through a program designed to produce responsible and participatory citizens with well-developed critical thinking skills. Through the program’s emphasis on a hands-on curriculum, SCM majors will learn the advanced twenty-first century professional skills necessary to communicate effectively across a variety of media platforms.

Program Requirements

The major in Sports Communication and Media consists of 51 credit hours - 11 required courses (33 credits) and 18 elective credits:

 

Required Courses for Major in Sports Communication and Media

CM 101Introduction to Media Culture

3

CM 102Introduction to Media Production

3

CM 128History of Sports Media

3

CM 252Sport, Communication & Culture

3

CM 272Sports Broadcasting I

3

CM 274Contemporary Sports Broadcasting

3

CM 276Digital Editing

3

CM 301Advanced Seminar in Communication

3

CM 372Sports Broadcasting II

3

CM 397Senior Project I

3

CM 398Senior Project II

3

Total Credit Hours:33

Elective Course Requirements

Six (6) CMS elective courses are required. Three (3) of these must be in media production courses and three (3) must be in media history or theory.
Total Credit Hours:18

Production Courses

Choose 3 courses from the below:
CM 171Broadcast News Production I

3

CM 211News Writing & Reporting I

3

CM 221Digital Film & Video Production I

3

CM 222Television Studio Production I

3

CM 223Digital Photography I

3

CM 224Democratic Technologies

3

CM 225Multimedia Field Production

3

CM 227Advertising & PR Writing

3

CM 228Radio Production: Journalism/Podcasting

3

CM 229Photojournalism

3

CM 230Digital Publications

3

CM 231Introduction to International Field Production

3

CM 232Global Journalism

3

CM 233Global Film and Television

3

CM 234Global Sports Media

3

CM 235Acting for the Camera

3

CM 236Global Advertising and Public Relations

3

CM 241Comics & Animation

3

CM 258Social Media Strategy

3

CM 271TV News Production I

3

CM 277Screenwriting

3

CM 278Broadcast News Reporting

3

CM 280Immersive Media Production

3

CM 300Special Topics in Multimedia Production

3

CM 311News Writing & Reporting II

3

CM 321Advanced Topics in Film & TV Production

3

CM 322TV Studio Production II

3

CM 325Visual FX & Motion Graphics

3

CM 331Topics in Journalism Production

3

CM 356Advertising & PR Campaigns

3

CM 358Diverse Health Communication Campaigns

3

CM 396Internship

1-6

CM 371TV News Magazine II

3

Total Credit Hours:9

History and Theory Courses

Choose 3 courses from the below:
CM 121History of Film I

3

CM 122History of Film II

3

CM 123History of Film III

3

CM 124History of Broadcasting

3

CM 125History of Journalism

3

CM 126History of Advertising & Public Relations

3

CM 201Introduction to Film Studies

3

CM 212Media Literacy

3

CM 214Foundations in Health Communication

3

CM 251Studies in Self-Help Books

3

CM 253Digital Culture

3

CM 254Media & Democracy

3

CM 256Magazines & Body Image

3

CM 257Women & Advertising

3

CM 299Special Topics in Communication & Media Studies

3

CM 351Women in Film & Television

3

CM 353National Cinemas

3

CM 354Film & Television Genres

3

CM 355Film & Television Directors

3

CM 357Studies in Advertising and PR

3

Total Credit Hours:9

Total Credit Hours: 51