MK 350 Event Operations and Technology
The Event Operations and Technology course will provide students with the knowledge and skills necessary to manage the operational aspects of events using the latest technologies and tools. Topics include venue selection, negotiations, and vendor relations, the establishment of a project plan and timeline, staffing and production, equipment procurement, logistics management, and safety protocols. Special emphasis is placed on leveraging technology to automate processes, improve efficiency, and ensure seamless coordination between different stakeholders involved in event execution. Relevant technologies covered in the course are event management software, registration and ticketing systems, virtual event platforms, mobile apps, RFID technology, crowd management tools, audiovisual equipment, and event analytics platforms.